Karrie

Karrie the cart is intended to be your personal shopper. It is self-driving, helps you keep track of items in your cart, helps you shop within your budget, and eliminates the need for you to bag your purchases. It is your friend from the moment you leave the house until you return to it!

💪 Motivation to build this innovative product

Here are some statistics from our research,

The use of efficient and smart devices while checking out can reduce checkout time by up to 60%
People find the self-checkout process to be overwhelming 62%
Shoppers are more likely to shop at a store that offered technology to reduce checkout lines and wait times by 70%

🙇‍♀️ Formative study and results

📌 Ideating Opportunities

We used a matrix-based ideation technique, where we explored many different combinations and variations of the components or variables involved in a space such as outdoors, offices, wearables, pet owners, etc., and generated a wide range of ideas. Finally, using the sticker dot voting technique, we filtered through the ideas and narrowed down our top 3 opportunities that we wanted to further explore.

FigJam Board